Survey Types and Methodologies

Your survey could be;

• Census survey - a longer questionnaire distributed to all of your people usually annually or every two years
• Pulse survey - a shorter questionnaire but at more regular intervals
• Sample survey - sent only to a cross-section of your people to investigate a localised issue

We use the following methodologies;

• Online surveys (which automatically adapt to work the respondent's device - PC, tablet or Smartphone)
• Paper-based questionnaires
• Mixed online + paper projects
• Qualitative research - focus / discussion groups and workshops
• ... and others (but much less often)